Eclairs
玫瑰海鹽 / 怡口蓮
Choclairs Rose Sea Salt
怡口蓮2015玫瑰海鹽口味產品包裝設計。
用戶調研/品類分析/競品分析/視覺診斷/主視覺設計及包裝落地
怡口蓮是全世界知名的太妃糖品牌，怡口蓮源自于英國。90年代中，怡口蓮首次將太妃糖帶到中國，并逐漸獲得中國消費者的青睞。目前，怡口蓮已經成為中國市場首屈一指的高端太妃糖品牌，是近幾年糖果品類快速增長的品牌之一。
Expressing the Brand Essence Using Design is What Brings Brands Alive.
We are an independent branding studio and creative business partner for clients who are ready for extraordinary solutions.
To deliver such solutions we dig deep into a brand’s essence and values, clearly understand them, and then inject them into the design. This is the surest way to move beyond design for design’s sake and give consumers a brand that is both undeniably relevant and incredibly engaging.
Sure, it’s also a process by which we’ve been competing with world’s leading brands and won many respectable awards. But awards aren’t our goal. While they provide proof of our creativity, the appreciation of our works and offer credibility that comes from peer recognition, they are ultimately a means to acquiring ever more difficult challenges.
And that is ultimately what get’s us up in the morning: the thrill of working with clients to try and tackle increasingly challenging branding problems that then lead to successful businesses for clients.
Intrigued? Why not give us a shout today and see how we can transform your brand and your business.
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